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Apollo.io
CRMB2B sales intelligence and engagement platform
4.4/ 5 (7,100 reviews)
|Free / $49/user/month|Free plan availableAdvertisement
What is Apollo.io?
Apollo.io provides access to 275M+ B2B contacts with emails and phone numbers, combined with sequence automation, a dialer, and CRM integration. It's the most complete outbound sales stack at its price point.
Our Verdict
Best for
SDR and outbound sales teams needing prospecting + outreach in one tool
Not ideal for
Inbound-only teams or those without an outbound motion
Apollo.io Pros & Cons
✓ Pros
- Best value B2B contact database + outreach combo
- Free plan includes 50 email credits/month
- Sequences + dialer replaces need for separate tools
- AI scoring saves SDR time on prospecting
✗ Cons
- Data accuracy varies by region
- UI can feel cluttered
- Email deliverability requires proper warmup
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Key Features of Apollo.io
275M+ contact database
Email & phone finder
Email sequence automation
Built-in dialer
LinkedIn extension
AI-powered lead scoring
CRM sync (HubSpot, Salesforce)
Analytics dashboard
Apollo.io Pricing
Free / $49/user/monthFree plan available
Apollo.io uses a freemium pricing model. You can get started for free and upgrade when you need more features or capacity.
Check current pricing on Apollo.io →Frequently Asked Questions
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Last updated: January 15, 2026. Data is based on publicly available pricing and features. Always verify current pricing on the vendor's website.